Create your brand
Private label laundry perfume · From idea to delivery

Your nextbig idea.Bottled.

Create a laundry perfume brand people fall in love with. We help with the fragrance, the branding and every step to your finished product.

Let’s create your brand Find your scent
Just an idea? That’s a perfectly good place to start.
Illustrative laundry perfume bottles labelled Your Brand on a cobalt plinth with soft cottonImagine your name here.
YOUR FRAGRANCE. YOUR BRAND.Illustrative packaging concepts
Good company to be in

Scentology customers include

GiovaniExplore the brand myBIANCAmyBIANCA.com AlfaPureoalfapureo.com
Fragrance selectionBranding supportBottle fillingLabelling & packingFinished product delivery
01 / The journey

You bring the spark.
We bring it to life.

You do not need to become a fragrance expert or coordinate every supplier. Drella brings the pieces together, with you involved in the decisions that make it yours.

01

Find your fragrance

Tell us the feeling you want to create. Explore fragrance options and build a shortlist together.

A clear scent direction
02

Make it your brand

Already have an identity? Bring it. Starting from zero? We can help with your name, look and label direction.

Your brand, brought to life
03

Get every detail right

Agree the fragrance, bottle, label, quantities and market requirements before production.

Your approved product brief
04

We fill. We finish.

We organise bottle filling, labelling and packing to the specification you have agreed.

Your finished, branded bottles
05

Ready for your next chapter

We arrange delivery of your finished products to the agreed destination. You focus on introducing your brand.

Your product, delivered
02 / The fragrance playground

A feeling.
A few choices.
Something yours.

Let your instincts lead. Five little rounds turn what you love into a scent direction we can explore together.

About 2 minutes · No fragrance expertise needed
Round 01 / 05Set the scene

Where does your scent take you?

Go with the feeling that draws you in. There are no wrong answers.

Choose a mood to begin.
03 / Made around you

A partner for
the whole picture.

Tell us what you have in mind

A first-time founder?

You can start with a customer, a mood or a rough idea. We’ll help you turn it into a product brief and work through the choices with you.

Already building something great?

Add a laundry perfume collection to your existing brand. Bring your identity and audience; we’ll help with the product behind it.

Need the finished product?

From fragrance sourcing and branding support to filling, labelling, packing and delivery, we can coordinate the journey around your project.

04 / A name with a story
Creative spirit. Slovak roots.

Extraordinary can
start anywhere.

Drella takes its name from a nickname of Andy Warhol. His parents came from Miková, near Medzilaborce in northeastern Slovakia — the region where our factory is based.

That local connection inspired our name. For us, it is a reminder that an everyday object can carry a distinctive idea. Even a bottle on a laundry shelf.

Drella is the brand creation offer from Scentology: a place to bring your own ideas, explore fragrance and create something with your name on it.

An independent brand, with no affiliation to or endorsement by the Andy Warhol Foundation or the museums. Explore Warhol’s family story.

A little clarity before your first step
Starting from an idea

How to start a laundry perfume brand

The decisions to make, the questions to ask and what to prepare for your first conversation.

Explore the guide
Understanding your options

Private label, made personal

Find the right route for your fragrance, your identity and the first version of your range.

Explore the guide
Behind the finished bottle

From fragrance to delivery

How the specification, packaging, filling and handover fit together.

Explore the guide
05 / Your brand starts here

What if the next
bottle was
yours?

Tell us a little about your idea. We’ll use your brief to discuss the fragrance route, support and production options that fit your project.

  • No finished brand required
  • No obligation to place an order
  • “I’m not sure yet” is a useful answer
Step 1 of 3 · Your idea

Where are you starting?

There is room for an idea at every stage.

Good questions

A little less
unknown.

Can I start without a brand or a chosen fragrance?

Yes. Bring the idea, the customer you want to reach or simply the kind of feeling you want your product to create. We can help you explore fragrance and branding directions before you commit to production.

What is the minimum order quantity?

Minimum quantities depend on the fragrance route, bottle, packaging and number of products in your range. Tell us your intended first order, even if it is only an estimate. We will confirm what is feasible and the applicable minimums in your proposal.

Can you create a fragrance just for my brand?

We can explore a tailored fragrance brief as well as available fragrance options. Development scope, sampling, costs and any exclusivity or ownership terms need to be agreed for your specific project.

Can you supply the finished product?

Yes. We can coordinate the fragrance, bottles, labels, filling, packing and delivery. Your proposal sets out the exact specification, included services and delivery arrangements.

How much does it cost and how long does it take?

Your quote and schedule depend on the scent, development work, packaging availability, quantities and destination. After reviewing your brief, we will discuss the practical route and confirm costs and lead times before an order.

What about labels and selling in different countries?

Tell us where you plan to sell at the start. Product documents, label language, market requirements and each party’s responsibilities need to be agreed for the final formulation and destination before launch.

I already have a brand. Can you work with it?

Absolutely. We can work from an existing brand identity and product brief, whether you are adding laundry perfume to your range or developing a new collection.